The Campaign for Wool is a global endeavor initiated by its patron, His Royal Highness The Prince of Wales in effort to raise awareness amongst consumers regarding the unique, naturally renewable and biodegradable benefits offered by the fiber. Known for its substantial environmental credentials, wool can benefit the home in a myriad of ways including: fire retardancy, acoustical properties, resilience and health benefits. Ease of maintenance and long lasting beauty are but a few of its many attributes.
Mirth Studio and the Campaign for Wool are working in tandem, through beautifully designed rugs and carpet, to demonstrate how wool is the best choice for the modern lifestyle that we live today. Manufactured in North Georgia, Mirth Studio area rugs and wall to wall carpets will be available in early Summer.
“Wool is not only one of the oldest fibers known to mankind, it is also one of the most beneficial”
-His Royal Highness The Prince of Wales